We just released an online self-assessment tool to help our colleagues worldwide decide whether a blog would be the best way to express themselves. The idea is to increase awareness about blogging internally, encourage our colleagues to blog and ensure that we cut a good compromise between quantity and quality of our company blog output.
Take the test and find out whether you should blog or not:
http://blogs.hillandknowlton.com/join/
We kept it light in tone. Depending on your score, you will be offered some advice to get started on our new blogging community or more training on blogging (that is if you are an H&K employee of course).
3 comments:
Great initiative Joel. I hope it goes well, and that it adds more PR bloggers to the UK and international community.
Thank you. We are promoting it internally at the moment and I am sure that we will see more H&K bloggers coming out in the coming months.
Joel,
As an H&K alum (and 20-year WPP vet), I wish the venerable old agency much success with this initative. Do it right!
PH
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